Social Media Executive at Vasiti Dotcom

Job Description:

We are looking for a creative Social Media Executive to join our versatile team and help achieve our social media objectives. As a Social Media Executive you will be tasked with managing all social media activities of Vasitiincluding: managing social media channels, growing an active and engaging audience, running campaigns, and promoting and maintaining a positive brand image.

RESPONSIBILITIES

• Oversee management of all social media accounts.
• Develop engaging, creative and innovative content for regularly scheduled posts, which enlighten and engage audiences, and promote brand-focused messages.
• Develop and implement social media strategy for Vasiti in line with organization goals.
• Audit and analyze Vasiti'ssocial media presence, and outline budget for campaigns.
• Analyze social media campaigns with tracking systems to gather visitor data, determine social media campaign effectiveness and areas for improvement.
• Work with other departments to develop social media time-lines corresponding with new product releases, ad campaigns or other brand messages to promote the overall brand through social media channels.
• Monitor and develop reports on social media activities and competitor activities within social media spaces and stay up to date with relevant social media trends.
• Track social media influencersand utilize influencer channels to enhance overall brand reputation and extend brand reach.
• Perform regular research to understand audience interests and develop effective strategies to meet them.

REQUIREMENTS

• Prior experience in a similar role. Experience in Advertising and/or Brand Marketing is an added advantage.
• Extensive knowledge of social media platforms.
• Experience in copywriting and content creation.
• Proofreading and editing skills.
• Strong verbal and written communication skills.
• Customer Service Skills.
• Ability to work well either alone or as part of a team.