Social Media & Content Specialist at Little

The Little Creative Team is Growing, Here's What You'd Be Doing

• Little is in need of a Social Media Maestro, Tweeter-in-Chief, Insta-Guru. As one of the first hires on our growth & marketing team, you will play a huge role in being the voice with which Little addresses its growing community.
• The goal is to gradually achieve superior customer engagement and intimacy, website traffic, and revenue by strategically exploiting all aspects through the use of content.
• As a Content and Social media specialist, you should have a solid understanding of how each social media channel works and how to optimize content that can engage parents and their kids.
• You are responsible for joining relevant conversations on behalf of the brand and “soft selling” the product by providing support to current and prospective customers.

What You’ll Do

• Develop content across specific media channels.
• Set up and optimize company pages within each platform to increase the visibility of the company’s social content.
• Research and plan out effective and engaging content ideas for industry-related topics
• Collaborate with our creative team to develop visual content 
• Upload content on social networks and monitor engagement (comments and shares)
• Operate the posting and community management across channels
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales, etc) to manage reputation, identify key players, and coordinate actions.

Who You Are

• B.Sc in Communications, Marketing, Business, New Media, or Public Relations is a good plus.
• A social media savant. You have a proven track record of building popular accounts and attracting interesting followers.
• Excellent writing, editing, presentation, and communication skill.
• A builder. Starting something from scratch gets you going and you have a growth mindset. You relish a fast-paced work environment and value the opportunity to get in the mud.
• A doer. You understand the algorithms, stay up to date with new features, and can execute across the social calendar.
• A sense of humor and finger on the pulse of ever-changing social trends
• A creative storyteller and you understand brand-building campaigns
• Positive attitude, detail, and customer-oriented with good multitasking and organizational ability.
• Fluent in the English Language.