Social Media/Content Creator Executive at DreamWorks Integrated System Limited

Responsibilities:

Social Media Strategy & Management:

• Develop and implement a data-driven social media strategy to achieve brand awareness, engagement, and lead generation goals.
• Stay on top of the latest social media trends and platforms, identifying opportunities to optimize our presence.
• Manage and publish engaging content across various social media platforms (e.g., Facebook, Instagram, Twitter, etc.).
• Oversee social media advertising campaigns, analyzing performance and optimizing spend.
• Monitor brand mentions and online conversations, responding to comments and messages in a timely and professional manner.

Content Creation & Management:

• Develop a content calendar that aligns with social media strategy and brand messaging.
• Work collaboratively with internal teams (e.g., marketing, design) to create high-quality content (written, visual, video).
• Manage content production workflows, ensuring content is created on time and meets brand standards.
• Identify and implement content trends and formats to maximize engagement.

Analytics & Reporting:

• Track and analyze social media performance metrics (e.g., reach, engagement, conversions).
• Generate regular reports to measure the effectiveness of social media campaigns and content strategy.
• Use data insights to optimize social media strategies and content creation for continuous improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• 3 years of experience in social media management and content creation.
• Proven track record of developing and implementing successful social media strategies.
• Excellent understanding of social media best practices and content marketing principles.
• Strong writing, editing, and communication skills.
• Experience with social media analytics and reporting tools.
• Proficient in project management and content scheduling platforms.
• A passion for social media and staying up-to-date on industry trends.
• The ability to work independently, manage multiple projects, and meet deadlines.
• Exceptional leadership skills with the ability to inspire and motivate a team.