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  • Posted: Mar 11, 2021
    Deadline: Not specified
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    BlueSlip invest / partner and grow international business in African market with a focus on west Africa. BlueSlip is also management consultancy firm, helping SME expand their operations and business. We provide varied management consultancy services for organisations.
    Read more about this company

     

    Senior Pay Per Click Specialist

    Job Description

    • Perform management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
    • Develop, execute and manage hyper-local, regional, and national Google Ads and paid social media campaigns that drive targeted site traffic, leads and sales
    • Perform keyword research and create SEM strategies based on stated business goals.
    • Create high-performance PPC ads and landing page copy that drives conversions.
    • Oversee daily implementation and management of paid search campaigns.
    • Monitor and adjust budgets according to client-directed budgets.
    • Effectively communicate insights and provide routine campaign performance reports.
    • Closely collaborate with the SEO/Content Marketing team to develop high-performance integrated marketing campaigns.
    • Develop, execute, optimize and report on cutting-edge Google PPC, Display, and Video Ads from conception to launch.
    • Provide ongoing actionable insights into campaign performance
    • Define, measure, and evaluate and relevant paid media KPIs.
    • Oversee and manage the overall paid media budget.
    • Conduct in-depth keyword and website research, ad grouping, and audience targeting.
    • Write engaging Ad Copy for Ads on a variety of platforms.
    • Analyse and Report on campaign performance of sales prospects.
    • Liaison with the Sales Department to prepare insightful recommendations for sales prospects.
    • Maintain knowledge of industry best practices and new technologies.

    Requirements

    • Bachelor's Degree qualification.
    • 1 - 4 years Experience.

    Salary
    N70,000 / month.

    Method of Application

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