Search Engine Optimization Manager at Metropolitan School of Business and Management UK

Job Description

• We are looking for an analytical SEO Manager to join our digital marketing team. The candidate will coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research.
• Your goal will be to ensure that content is search-engine friendly and optimized to increase our company’s profitability. Current knowledge of SEO practices and techniques is essential to this role.
• If you have an analytical mindset, with a creative ability to come up with original campaign ideas, as well as enjoy working with cross-functional teams to improve the organic traffic of an organisation's website then we would love to hear from you.
• You should be comfortable working with analytical targets and thrive in a role where you’re striving to outperform yourself.

Responsibilities

• Developing and implementing effective search engine optimization (SEO) strategies
• Coordinating content, design, social media, pay-per-click (PPC) marketing and other activities
• Managing offsite and onsite optimization projects and reporting on performance
• Conduct keyword research to guide content teams
• Review technical SEO issues and recommend fixes
• Direct off-page optimization projects
• Collect data and report on traffic, rankings and other SEO aspects
• Keep abreast of SEO and integrated marketing trends
• Work towards organic search optimization and ROI maximization
• Identify problems and deficiencies and implement solutions in a timely manner
• Collaborate with web developers and the marketing team
• Optimize the content of landing pages, blogs and websites.
• Analyse all SEO KPIs such as views, clicks, traffic and ranking ability

Qualifications

• B.Sc / BA in Computer Science, Marketing, Business or a related field.
• At least 5 years of proven experience as SEO Manager, or similar role.
• 5 years of experience in web analytics, marketing, and business development
• Professional SEO and SEM Certification is an added advantage.

Skills & Requirements:

• Excellent communication skills
• Strong organizational and leadership skills
• Analytical mindset with numerical aptitude
• Proven success in SEO
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills
• Proficient with Technical SEO, Content Marketing and Search Marketing techniques.