Sales Enablement & Quality Assurance, Specialist at Exinity Group

Job Description

• The Sales Enablement & Quality Assurance Specialist will serve as the operational backbone of the Nigeria Relationship Management team. 
• The role is responsible for ensuring sales processes, lead allocation, reporting, quality assurance, and performance monitoring are executed effectively to enable team success. 
• The successful candidate will work closely with the Training & Relationship Manager to provide visibility into team performance, ensure leads are distributed appropriately, maintain accurate reporting, identify performance risks, and support continuous operational improvement. 
• This role incorporates key elements of sales enablement, sales operations, reporting, process optimization, and quality assurance. 
• It draws on many of the Sales Enablement responsibilities already established within the organization, particularly around reporting, process improvement, documentation, communication, and analytics. 

Key Responsibilities 

• Manage the allocation and distribution of leads to Relationship Managers.  
• Ensure fair, accurate and timely assignment of opportunities.  
• Monitor lead utilization and identify inactive or neglected leads.  
• Support the implementation and maintenance of sales processes and workflows.  
• Ensure Relationship Managers have access to the tools, systems, information, and resources required to perform effectively.  
• Maintain operational documentation, process guides, and workflow instructions.  
• Help minimize administrative tasks performed by Relationship Managers, allowing them to focus on client acquisition and activation activities.  
• Support the implementation of sales incentive, recognition, and performance programs. 

Performance Reporting & Analytics: 

• Produce daily, weekly, and monthly performance reports. 
• Maintain dashboards tracking:  
  • Lead assignments 
  • First-Time Deposits (FTDs) 
  • Activations 
  • Deposit performance 
  • Conversion rates

Individual and team productivity: 

• Analyse commercial and performance data to identify trends and opportunities for improvement. 
• Highlight performance gaps and operational bottlenecks to management. 
• Prepare management reports and presentations for leadership review. 
• Support forecasting and capacity planning activities.  

Quality Assurance: 

• Conduct quality reviews of Relationship Manager activities. 
• Monitor adherence to company policies, procedures, and regulatory requirements. 
• Verify the quality and validity of acquired clients and activations. 
• Identify suspicious, duplicate, fraudulent, or low-quality activity. 
• Review CRM activity and engagement levels to ensure appropriate effort and follow-up. 
• Escalate quality concerns and compliance issues to the Training & Relationship Manager. 
• Support corrective actions and process improvements based on QA findings. 

Team Monitoring & Performance Support: 

• Monitor daily sales activity levels. 
• Track key productivity indicators including:  
  • Calls made 
  • Leads contacted 
  • Follow-up activity 
  • FTDs generated 
  • Activations achieved 

Alert management when performance indicators suggest:  

• Reduced productivity 
• Lack of engagement 
• Decreasing conversion rates 
• Declining activity levels 
• Support coaching initiatives by identifying specific development opportunities through performance data. 

Key Performance Indicators (KPIs) 

The role will be measured on: 

• Accuracy and timeliness of reporting 
• Lead assignment efficiency 
• CRM data quality 
• Reporting and dashboard utilisation 
• Quality assurance compliance scores 
• Reduction of invalid or low-quality activations 
• Identification and escalation of performance risks 
• Operational process improvement initiatives delivered 
• Stakeholder satisfaction 

Qualifications

Essential:

• Fluent in English. Any additional languages considered an advantage.  
• Excellent time-management skills.  
• Computer literate – Data Analysis & visualization.  Good knowledge of MS Office and Outlook is essential.  
• Knowledge of CRM, Outlook and Meta Trader platforms will be considered an advantage.  
• Discretion in handling sensitive information with client data.  
• Previous experience in similar position will be considered an advantage.  
• Excellent oral and written communication skills, and the ability to effectively network with stakeholders, handle multiple tasks and track and report on progress.  
• Strong interpersonal and problem-solving skills.  
• Self-motivated with a willingness to work autonomously in a fast-paced and high-pressured environment with the ability to multi-task.  
• Be proactive, show initiative and desire to drive continuous improvement.  
• Energetic team player, with a positive outlook in the workplace.  

Desirable:

• Experience within fintech, financial services, brokerage, payments, consumer acquisition, telecommunications, or performance-based sales environments. 
• Knowledge of Creatio, or similar CRM systems. 
• Experience building dashboards and performance reporting. 
• Understanding of sales funnel and conversion analysis.