Regional Sales Manager at Proten

Overview of Position:

The Regional Sales Manager for Packaged Food Business would be responsible to plan & set objectives to achieve the top line and bottom-line results of the Region as per the business plan within the defined budget. The person would be responsible for planning and achieving the business's distribution and coverage objectives set for the year and developing and retaining a high-performance oriented team. The incumbent would also be called to plan and execute Sales Promotional & market Development activities and ensure that any new product launches, and sales distribution objectives are met.

Tasks/KRAs

Key Performance Matrices include:

• Design and implement the regional sales plan in line with distribution segment strategy
• Translate the quarterly sales and revenue targets into comprehensive action plans that ensure their achievement
• Monitor performance against plans and targets and takes remedial action in cases of shortfalls
• Coordinate sales and distribution activities within the region
• Monitor and report on competitor activities within the region and reports for action
• Manage, co-ordinate and support distributors
• New city / market / area opening – Distributor appointment / expansion
• Redistribution – van sales working specialist / Strong in beat planning, outlet expansion & coverage
• SFA working knowledge & data analysis to understand the need gap analysis and formulation an action plan
• Managing large local teams across particular country / region.

Requirements:

• Master degree with 12-15 years of post-qualification industry experience, preferably FMCG background.
• Prior experience in sales and distribution required