Regional Sales Manager at Distritech Distribution Limited

Job Description

• The Regional Sales Manager (RSM) is responsible for leading and managing the sales team in a specific geographical region.
• The RSM ensures the achievement of sales targets, growth, and profitability by developing strategic sales plans, managing key accounts, and driving customer satisfaction.

Key Responsibilities
Sales Strategy and Planning:

• Develop and implement sales strategies to achieve regional sales targets.
• Analyze market trends, competitor activities, and customer needs to identify opportunities for growth.
• Create and manage sales plans and forecasts.

Team Leadership and Management:

• Recruit, train, and manage a team of sales representatives.
• Set clear performance expectations and provide ongoing coaching and feedback.
• Conduct regular performance reviews and implement development plans for team members.

Customer Relationship Management:

• Build and maintain strong relationships with key accounts and customers.
• Address customer issues and complaints promptly and effectively.
• Ensure high levels of customer satisfaction and retention.

Sales Performance Monitoring:

• Monitor and analyze sales performance metrics and KPIs.
• Prepare and present regular sales reports to senior management.
• Identify and address areas of improvement in the sales process.

Market Expansion and Business Development:

• Identify and pursue new business opportunities and markets.
• Collaborate with marketing and product teams to develop promotional campaigns and product launches.
• Attend industry events and conferences to network and promote the company’s products and services.

Budget and Resource Management:

• Manage the regional sales budget effectively.
• Allocate resources to maximize sales opportunities and ROI.
• Ensure compliance with company policies and procedure

Key Performance Indicators (KPIs)
Sales Revenue:

• Achievement of regional sales targets and revenue goals.
• Year-over-year sales growth percentage.

Market Penetration:

• Number of new accounts acquired in the region.
• Market share increase in the region.

Customer Satisfaction:

• Customer satisfaction scores (e.g., Net Promoter Score, customer feedback).
• Customer retention and repeat business rates.

Team Performance:

• Sales team performance against targets.
• Employee engagement and retention rates within the sales team.
• Training and development progress of team members.

Sales Efficiency:

• Average sales cycle length.
• Conversion rates from leads to sales.
• Cost of sales relative to revenue generated.

Profitability:

• Gross profit margins on regional sales.
• Contribution to overall company profitability from the region.

Qualifications

• Bachelor’s Degree in Business, Marketing, or related fields (MBA preferred).
• 5 - 7 proven years of experience as a Regional Sales Manager or similar role.
• Strong leadership and team management skills.
• Excellent communication and negotiation abilities.
• In-depth knowledge of market trends, competitors, and industry dynamics.
• Proficiency in CRM software and sales analytics tools.
• Ability to travel within the region as needed.

Working Conditions:

• The role is typically office-based, but remote work options may be available.
• Standard business hours apply, with some flexibility required for urgent issues or projects.