Public Relations Specialist at PalmPay

Job Summary:

We seek a dynamic Public Relations Specialist to join our team. The successful candidate will be responsible for developing and implementing effective communication strategies to enhance our company's public image and reputation. The ideal candidate will have a deep understanding of media relations, content creation, and crisis management, as well as excellent interpersonal and communication skills.

Responsibilities:

Content Development 

• Develop PR plans and strategies for campaigns 
• Write high-quality press statements including press releases, articles, blog posts and newsletters 
• Develop event speeches and presentations 
• Develop weekly report

Media Relations

• Enhance the company’s voice and presence through online and offline channels
• Manage media relations and requests
• Arrange media interviews, press conferences, and media briefings
• Monitor media coverage and report on PR campaign effectiveness

Research 

• Provide media research on the financial sector 
• Stay updated on industry trends and best practices in public relations
• Collaborate with internal teams/departments to ensure consistent messaging across all channels

Event Management 

• Support company events, sponsored events, fairs, conferences, and community outreach programs.
• Develop a post-event report

Crisis Management 

• Present solutions in times of PR crisis
• Facilitate the resolution of disputes with the public or external vendors
• Analyze public opinion and provide insights 

Requirements and Skills

• Proven experience as a public relations executive or similar position
• Excellent interpersonal relationship skills 
• Experience in project management and execution of PR campaigns and/or initiatives
• Experience in copywriting and editing
• Working knowledge of MS Office, Excel and PowerPoint 
• Excellent oral and written communication skills
• Aptitude in presentation and public speaking
• Proficiency in English
• A creative yet practical mind
• BSc/BA in PR, communications, journalism or relevant field