Product Marketing Executive at Heirs Holdings

Job ID: 407
Location: Victoria Island, Lagos
Department/Function: MCCE
Job Level: Experienced (Non-Manager)
Job Type: Full Time

Job Description

• The Product Marketing Executive shall be responsible for product planning and product marketing.
• The role is focused on managing the product lifecycle, gathering and prioritizing product and customer requirements, defining the product vision, and delivering product uptake and revenue, to ensure that goals are met

Responsibilitie(s)

• Working on Unique insights and competitive analysis, develop unique and simple products that meet the needs of a largely digital-savvy audience
• Developing and executive effective go-to-market marketing and guerrilla campaigns to promote each product identified with the outcome of achieving product subscriptions and target.
• Secure high potential significant partnerships monthly to drive conversion, sales growth, and product subscription target
• Identify and close sponsorships, partnerships and event marketing to promote the brands to a wide audience and reach the target product subscriptions
• Collaborate on the end-to-end digital and traditional experience of each product, ensuring that products are easily accessible.

Qualification / Experience Requirement(s)

• A Bachelor's Degree in Marketing, Business, Digital or any relevant discipline
• Minimum of 5 years' cognate experience.