Multimedia Designer at Co-Creation Hub (CcHUB) Nigeria

Job Purpose

• The Multimedia Designer is responsible for producing high-quality, impactful visual content that tells compelling stories, amplifies the mission of the GATEWAY Program, and engages digital audiences.
• This role blends creativity with strategy, focusing on both dynamic video and powerful photo content.
• The associate will develop and create a wide range of assets, from short-form social videos and photo series to mini-documentaries and compelling portraits of beneficiaries.
• They will leverage digital storytelling, social media fluency, and technical expertise in both videography and photography to showcase GATEWAY's impact, particularly among young women, persons with disabilities (PWDs), and displaced youth.
• Ultimately, the work will drive visibility, influence, and program participation by ensuring every visual asset is strategic, authentic, and emotionally resonant.

Key Responsibilities
Creative & Strategic Visual Production:

• Develop Visual Strategies: Collaborate with the communications team to conceptualise and plan integrated visual campaigns that align with program goals and resonate with target audiences across all platforms.
• Create Diverse Visual Content: Produce a range of high-quality video and photo content, including short-form social media visuals, photo essays, mini-documentaries, beneficiary success stories, explainers, event highlights, and interviews.
• Ensure Brand Consistency: Uphold and enforce the program's visual brand guidelines across all productions, ensuring a consistent and professional look.

Content Development & Post-Production:

• End-to-End Production: Manage all stages of visual content production, from storyboarding and scripting to filming/shooting, editing, and post-production.
• Motion Graphics & Visual Effects: Create original motion graphics, animated text, and visual effects to enhance storytelling and explain complex concepts in an engaging way.
• Sound & Image Editing: Oversee sound design, music selection, and audio mixing for videos. Edit and retouch photographs to ensure high-quality, professional imagery.
• Authentic Storytelling: Capture and edit authentic stories that emotionally connect with viewers and highlight beneficiary experiences, ensuring a realistic and impactful narrative.

Innovation & Platform Optimisation:

• Creative Experimentation: Proactively research and experiment with emerging visual trends, new formats, and viral audio to keep content fresh and highly engaging for a youth audience.
• Platform-Specific Optimisation: Create content optimised for specific social media platforms, paying close attention to aspect ratios, length, and platform-specific features (e.g., vertical video for Reels/TikTok, high-resolution photos for carousels).
• Audience Analysis: Utilise platform analytics to track visual content performance, audience engagement, and virality.
• Inclusivity & Representation: Ensure all visual content authentically represents marginalized young women, youth, and persons with disabilities to build trust and resonate with the target audience.

Technical & Project Management:

• Asset Management: Organise and maintain a digital asset library of all photo and video files, raw footage, and brand elements for easy access and long-term use.
• Equipment Management: Maintain and manage all production equipment, including cameras, audio gear, and lighting, ensuring they are in excellent working condition.
• Workflow Coordination: Manage multiple visual projects simultaneously, ensuring all deliverables are met on time and aligned with content calendars and communication timelines.
• Budgeting: Assist in tracking production expenses and managing allocated budgets for tools, software, and external services.

Collaboration & Stakeholder Engagement:

• Inter-team Collaboration: Work closely with the program management and partnership teams to understand their needs and develop visuals that effectively communicate their work.
• Stakeholder Coordination: Coordinate directly with program participants, partners, and media outlets to schedule and conduct interviews and photo/film shoots.
• Feedback Integration: Actively seek and incorporate feedback from stakeholders and target audiences to refine visual concepts and improve the effectiveness of communications.

Key Performance Indicators

• Video Content Production & Management
•  Advocacy & Impact Storytelling
• Digital Engagement & Optimisation
• Post-Production & Asset Management
•  Cross-Functional Collaboration & Support

Qualifications
Education:

• A Bachelor’s degree in Multimedia Production, Communications, or a related field.

Experience:

• 5 – 8 years of professional experience in video content creation, with a strong focus on digital and social media campaigns.
• A robust portfolio or showreel showcasing a diverse range of video content, particularly short-form social media videos and impactful storytelling.
• Proven experience in a communications or campaign-focused environment, preferably in the development or non-profit sector.

Skills & Competencies:

• Technical proficiency: Expert-level proficiency with video production and editing software, including Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve. Familiarity with motion graphics software like Adobe After Effects is a plus.
• Storytelling: A demonstrated ability to craft compelling narratives and tell authentic stories that connect emotionally with viewers.
• Social media fluency: A deep understanding of how social media algorithms work and an ability to create content that can achieve virality and maximise reach.
• Attention to detail: A keen eye for visual composition, sound design, and overall video quality.
• Project management: Excellent time management and organisational skills, with the ability to manage multiple projects simultaneously and meet strict deadlines.
• Collaboration: Strong communication skills to work effectively with other team members and stakeholders.