Media Monitoring/Analyst at Verdant Zeal Limited

Responsibilities:

• Monitor and analyze data through media monitoring/social listening platforms.
• Analyzing press releases, as well as broadcast coverage, and assessing the effectiveness of the media campaign.
• Presenting monthly findings to the marketing and corporate executives of a company to discuss the results of a media campaign.
• Communicating with reporters and journalists about a certain product or service and garnering positive publicity.
• Keeping up-to-date with advertising trends, the media industry, as well as competitors in the same field or industry.

Requirements:

• BSc in statistics or any related field.
• 1 year of experience using data platforms to monitor media volume and analyze social media conversation e. g Meltwater, Talkwalker etc.
• Proven experience working as a media analyst at a marketing agency, media company, or related organization.
• Knowledge of media analytics and social media networking.
• Ability to collect, monitor and analyze data in a fast-paced environment.
• Excellent data organization, attention to detail, and problem-solving skills.