Marketing Manager at People Capacity Management

Job Brief:

We are looking to hire A Marketing Manager that will be responsible for developing and implementing marketing strategies for the lender to increase brand awareness and drive loan acquisitions. This includes creating and executing campaigns, managing budgets, and analyzing data to measure the effectiveness of marketing efforts. The Marketing Manager will also work closely with the sales team to ensure that marketing efforts are aligned with business goals.

Key Responsibilities:

• Develop and implement marketing strategies to increase brand awareness and drive loan acquisitions
• Create and execute marketing campaigns, including email, social media, and events
• Manage marketing budget and allocate resources effectively
• Analyze data to measure the effectiveness of marketing efforts and make adjustments as needed
• Work closely with the sales team to ensure alignment of marketing efforts with business goals
• Stay up to date on industry trends and competitor activities

Qualifications:

• Bachelor's degree in Marketing or a related field
• 5+ years of experience in marketing, preferably in the financial industry
• Strong understanding of marketing principles and techniques
• Proven ability to create and execute successful marketing campaigns
• Strong analytical and data-driven decision-making skills
• Excellent communication and interpersonal skills
• Experience working in Nigeria is preferred

To apply, please submit your resume to recruitment@peoplecapacitymanagement.com