Marketing Manager at Impero Techne Limited

Location: Lekki Phase 1, Lagos

Job Description

• The Marketing Manager will oversee all the marketing activities; ensuring their marketing team effectively fulfils the business marketing objectives and contributes to overall business profitability.
• The Marketing Manager will lead the sales of one of our core services being training and development to bring both students and company to acquire professional demanding knowledge.

Responsibilities
Functional:

• Own & drive all marketing Objectives and Key result items & goals forthe business
• Take a lead in developing marketing strategy and provide sound input into group-level campaigns
• Project manage all assigned campaigns and activities including reporting in line with the brand's structures and standards
• Network to build partnerships with local professional bodies, private companies, and governments
• Build close connections to the media to capitalize on PR opportunities
• Plan and manage events in order to drive conversions target personas
• Write, have approved on time, and record results in campaigns, partnership, and event briefs
• Work with the Business CEO to manage budgets and ensure that campaigns, events, and partnerships are aligned with brand strategy and produce an impact on core KPIs for brand
• Ideation of omnichannel campaigns
• Effectively execute media buying activities, events, and other offline initiatives
• Ensure adherence to visual guidelines across all channels
• Own brand voice for the business
• Build relationships with valuable partners on the ground
• Build relationships with the in-house sales team and other key stakeholders.
• And any other related activities and assignments as assigned by the supervisor

Organizational:

• Manage marketing colleagues to ensure omnichannel marketingcampaign execution
• Communicate with colleagues and share insights on Slack
• Utilise Trello to update task status
• Weekly coordination and training with the direct reports
• Weekly ongoing update/strategy meetings with CEO, Group Chief Marketing Officer

Reporting:

• Report on the impact of campaigns & initiatives
• Update Marketing Master as required
• Produce marketing weekly reporting and call out significant shifts vs forecasting and budgets along with reasons and action item

Key Skills and Competencies

• Bachelor's Degree in Marketing, Business Administration (or) relevant work experience.
• Minimum of 10 years experience in a marketing position.
• 2 - 4years experience in management
• Experience in strategy development and implementation
• Deep knowledge of Google Analytics with deep dive into traffic sources and conversions to identify problems and adapt the strategy.
• Strong knowledge of Microsoft Office 365
• Strong analytical and reporting skills with keen attention to detail
• Ability to work in a fast-paced, team environment
• Good interpersonal skills
• Good organizational and planning skills
• Up to date knowledge of marketing best practices.

Hands-on experience and in-depth knowledge with multiple marketing channels; at least 2-3 of the following:

• SEM
• Social Media
• Content / Blogs
• SEO
• Email / CRM
• Outdoor / Events / PR
• Radio / TV / Print
• Highly motivated and results-driven individual:

Find below the link to the Program you will be selling to prospective students and companies on our company website Impero Techne Ltd || Associate.

Note: It is compulsory as part of the requirement to pay your salary monthly to make a minimum of 6 to 10 sales monthly on any of the packages aforementioned.

Benefits of Joining Imperotechne Internship.

• Salary: N400,000 - N700,000 / month.
• Salary Increment every 6 months at 10%.
• Entitled to the commission after making 10 sales monthly.
• HMO Benefits will commence after 6 months of confirmation.
• Loyalty Bonus of 5,000,000 giving to you at the end of year 3
• Pension commences in year 2
• The company will remit your tax for the next two years.
• The company supports continuous improvement, therefore will provide Books, Udemy, Pluralsight, and LinkedIn Learning Account as well as courses for you to undergo training.
• Salary Paid on the Net without deductions.
• Gratuity After 25 years of joining the company