Marketing Head at Adexen

Job Introduction

• An international Group is looking to recruit an experienced Head of Marketing to drive the brands in Nigeria.

Responsibilities

• The marketing Head owns and drives the brand AML
• Market segmentation (on multiple criteria) and develops marketing and brand strategies to address the segments.
• Drives Customer activation, experience, engagement, and brand architecture.
• To drive the Marketing strategies and achieve growth in line with the ambitious vision.
• To build and grow brand AML in the diagnostic space of Nigeria.
• To position AML and build engagement with targeted customers. Also, drive activations.
• To evaluate and identify high potential locations for future growth.
• To create new product offerings and ensure the profitability of products/ offerings.
• To drive uniform customer experience across centers.

Desired Skills and Experience

• MBA from leading B Schools preferred.
• 15 years of solid marketing/ brand experience in building strategies, driving growth, market share, profitability, and customer engagement.
• FMCG experience preferred.
• Strategic Thinking.
• Analytical ability.
• Communication skills.
• Execution skills.
• Data skills.
• People Management, feedback, development experience