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  • Posted: Nov 20, 2023
    Deadline: Not specified
  • Never pay for any CBT, test or assessment as part of any recruitment process. When in doubt, contact us

    Nigerian Registered Management Consulting firm focusing on HR Advisory, Change Management, Coaching and Training
    Read more about this company


    Marketing Executive

    Job Summary

    RKK Group seeks a dynamic and results-driven Marketing Executive with specialized skills in promoting solar energy products. The successful candidate will play a key role in developing and executing marketing strategies to drive awareness, engagement, and sales of our solar energy solutions in the Nigerian market. The ideal candidate should have a strong understanding of the renewable energy sector, excellent communication skills, and a passion for sustainable and clean energy alternatives.

    Key Responsibilities:

    • Conduct market research to identify opportunities, trends, and customer preferences in the solar energy sector.
    • Analyze competitor activities and market dynamics to inform marketing strategies.
    • Develop and implement comprehensive marketing strategies to promote solar energy products.
    • Create targeted campaigns to reach specific customer segments and achieve sales goals.
    • Develop and communicate a compelling value proposition for solar energy products.
    • Manage digital marketing campaigns, including social media, email marketing, and online advertising.
    • Create engaging content to increase brand visibility and attract potential customers.
    • Plan and execute offline marketing initiatives such as events, workshops, and partnerships.
    • Coordinate with external agencies for the production of marketing materials.
    • Develop educational materials to raise awareness about the benefits of solar energy.
    • Monitor and analyze the performance of marketing campaigns.
    • Provide regular reports on key performance indicators (KPIs) and make data-driven recommendations.

    Qualifications and Skills

    • Bachelor’s degree in marketing, Business, or a related field.
    • Minimum of 5 years of experience
    • Proven experience in marketing solar energy products or related renewable energy solutions.
    • Strong understanding of the Nigerian energy market and regulatory environment.
    • Excellent written and verbal communication skills.
    • Proficiency in digital marketing tools and platforms.
    • Creativity and ability to develop innovative marketing campaigns.
    • Strong analytical and problem-solving skills.
    • Ability to work independently and as part of a cross-functional team.

    Method of Application

    Interested and qualified candidates should forward their CV to: using the position as subject of email.

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