Marketing Coordinator (FMCG - BTL & Digital Marketing) at Ascentech Services Limited

Location: Lagos – Mainland

Job Summary

Marketing Coordinator should have detail-oriented knowledge and experience in Digital Marketing techniques with a keen interest in providing a consistent brand voice across all marketing activities to specific targeted audiences. Candidate must be a creative individual with good communication skills and excellent time management, will exhibit critical thinking skills, strong problem-solving skills, and meticulous attention to detail.

Responsibilities

• Develop and implement strategies for new media and digital marketing teams.
• Coordinate online marketing campaigns on all social and digital media platforms.
• Build effective teams, manage multiple projects, and supervise collaboration between departments in order to drive positive business growth.
• Lead website development and oversee all customer facing digital communication channels.
• Track growth and maintain analytics reports to provide up-to-date information to upper management.
• Support in planning, implementation and promoting a yearly marketing method
• Maintaining the relationship with the BTL companies.
• Plan & managing the periodically Ground Activation & Promotions.
• Control events including preparation and performing Events & Exhibitions
• Plan and implement special marketing programs according to the above plan
• Understand marketing and commercial sectors goals and constraints and translate these into relevant action sheets & marketing briefs
• Monitoring market activities (rivals).
• Planning and executing POS materials
• Accountable for preparing and arranging projects Launch plans
• Provide reports, specifications, and creative briefs

Requirements

• BSc/HND in a reputable University
• Minimum 4-5 years’ experience in Digital Marketing Agency/BTL Agency/FMCG/Automotive Companies.
• Must have BTL & Digital Marketing Experience in relevant environment/industry.
• Proven hard-core Marketing experience and not a sales person.
• Language: Verbal & Written: English, Pidgin & Hausa.
• Computers: Adapt at Excel and Data analytics, making attractive presentations using PowerPoint templates