Lead Strategist at HRLeverage Africa

Job Summary

• The ideal candidate is expected to create insight-driven product positioning, messaging and narratives, define and execute on innovative marketing campaigns and initiatives to drive education, engagement and product adoption by leveraging various channels, help support our customer's business needs.
• The right candidate is passionate about technology, innovation, and marketing.

Responsibilities

• Conduct market research and data analysis to drive impactful campaigns.
• Develop and execute strategic marketing plans for B2B & B2C engagement.
• Identify and acquire new business opportunities while strengthening client relationships.
• Lead campaign planning, execution, and optimization across multiple platforms.
• Create compelling product positioning and messaging for innovative campaigns.
• Manage digital marketing strategies to enhance brand visibility and engagement.
• Collaborate with cross-functional teams to ensure campaign success.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• 4–7 years of experience in strategy, marketing, business development, or a similar role.
• Previous experience in experiential agency is highly preferred
• Excellent communication, leadership, and client relationship management skills
• Strong analytical and research skills with a data-driven mindset.
• Ability to create innovative marketing initiatives that drive engagement and conversions.
• Proven experience in experiential marketing, branding, activations, or events is a plus.
• Proficiency in digital marketing, social media, and content strategy
• Excellent communication and leadership skills.

Benefits

• Be part of a fast-paced and innovative environment
• Career growth and professional development opportunities in Africa and Middle- East
• Competitive Monthly Salary in recognition of your skills and value
• 13th Month Salary
• Leave Allowance, etc.