Key Account Manager -Enugu at Simba Group

Job Summary:

• The Key Account Manager, Sell-Out, Luminous Solar Portfolio, will be responsible for driving sales growth by managing key accounts and building a robust sales funnel for our solar products. This role focuses on prospecting, managing, and closing leads in collaboration with installer-partners, while ensuring optimal stock levels and branding for partners. The position requires strategic planning of sell-out activities to maximize market penetration, aligning with Nigeria’s growing demand for renewable energy solutions.

Responsibilities:

• Sales Funnel Creation: Develop and maintain a structured sales funnel for key accounts, identifying high-potential clients (homeowners, SMEs) and nurturing them through the sales process.
• Lead Prospecting and Management: Proactively identify and manage leads through direct outreach, digital platforms, and market research, ensuring a steady pipeline of opportunities.
• Deal Closure Facilitation: Collaborate with installer-partners to facilitate seamless deal closures, ensuring customer satisfaction and timely project execution.
• Stock and Branding Management: Oversee partner stock levels to ensure availability of Luminous Solar products and maintain consistent branding positioning across partner channels.
• Sell-Out Activity Planning: Design and execute sell-out strategies, including promotions, demos, and events, to boost partner sales and enhance market visibility.
• Market Insights and Reporting: Monitor market trends, competitor activities, and partner performance, providing regular reports to the Product Category Head (PCH) to inform strategic decisions.
• Customer Relationship Management: Build and maintain strong relationships with key accounts, leveraging a solution-selling approach to address client needs and drive repeat business.

Skills Requirement:

• Proven track record in creating sales funnels, prospecting, and closing leads with partners.
• Strong understanding of solution-selling and technical upselling, with knowledge of solar products (e.g., Luminous Solar Portfolio).
• Excellent communication, negotiation, and interpersonal skills to manage key accounts and partner relationships.
• Ability to travel within assigned regions (Abuja, Kano, Lagos, Onitsha/Port Harcourt) to engage with partners and clients.

Qualifications:

Educational Qualification

• Bachelor’s degree in business, Marketing, Engineering, or a related field.
• 3+ years of experience in D2C sales, preferably in consumer durables or renewable energy (e.g., solar panels, inverters).

Experience: 

• Experience with solar energy companies like Royal Power, Energy Mall, or Intersolar Nigeria.
• Familiarity with Nigeria’s consumer durables market and D2C sales strategies.
• Certification in sales, renewable energy, or CRM tools is a plus.