IT & Digital Marketing Officer at LOPTERRA

• They are seeking a versatile and experienced IT & Digital Marketing officer who must be familiar with computer systems and will play a key role in supporting their IT infrastructure and digital marketing efforts.
• The ideal candidate will be responsible for conducting software updates, troubleshooting technical issues, and ensuring the smooth operation of their IT systems, while also championing their digital marketing activities to promote their services and enhance their online presence.
• The ideal candidate will have a strong IT background, proficiency in digital marketing techniques, and a proactive approach to problem-solving.

Responsibilities

• Conduct regular software updates and patches to ensure the security and functionality of our IT systems.
• Provide technical support to end-users, troubleshooting hardware and software issues and resolving them in a timely manner.
• Monitor system performance and proactively identify and address potential issues to minimize downtime.
• Implement and enforce network security policies and procedures to protect against cybersecurity threats and data breaches
• Develop and implement digital marketing strategies to promote our courier services and increase brand awareness.
• Manage our online presence across various digital channels, including social media, email marketing, and website content.
• Analyze digital marketing metrics and KPIs to evaluate the effectiveness of campaigns and optimize performance.
• Create engaging and relevant content for digital marketing campaigns, including blog posts, social media posts, and email newsletters.
• Collaborate with internal teams to gather content and ensure alignment with brand messaging and marketing objectives.
• Optimize website content and structure for search engine visibility to improve organic search rankings and drive traffic to our website.
• Manage search engine marketing (SEM) campaigns, including keyword research, ad copywriting, and performance tracking.

Qualifications

• Bachelor's degree in Computer Science or related field.
• Proven experience in IT support and administration roles.
• Strong technical skills, including proficiency in Microsoft Office Suite and knowledge of network protocols and security principles,.
• Experience in digital marketing, including social media management, email marketing, and content creation, Targeting and Retargeting
• Familiarity with SEO and SEM techniques and tools.
• Excellent communication and interpersonal skills.
• Ability to multitask, prioritize, and manage time effectively.

Compensation and Benefits

• Competitive salary
• Comprehensive compensation structure
• Professional development opportunities
• Company-sponsored events and team-building activities