Head of Marketing at Smartcity Plc

Role Description

• SmartCity Plc is seeking a full-time, hybrid Head of Marketing to lead its marketing initiatives at its Lagos location.
• The role involves developing and executing marketing strategies, managing branding efforts, and overseeing campaigns to enhance public engagement.
• The Head of Marketing will collaborate with cross-functional teams, analyze market trends, and allocate resources effectively.
• As a senior role, this position includes driving innovation, optimizing marketing performance, and ensuring alignment with the company’s goals and vision.

Qualifications

• Expertise in Strategic Marketing, Campaign Development, and Brand Management
• Proficiency in Digital Marketing, Content Strategy, and Social Media Management
• Strong skills in Market Research, Data Analysis, and Performance Measurement
• Leadership experience with the ability to mentor and manage teams effectively
• Excellent communication skills, both verbal and written
• Proven track record of delivering measurable results through marketing efforts
• Bachelor's degree in Marketing, Business Administration, or a related field; a Master’s degree is a plus
• Experience in real estate or infrastructure industries is an advantage