Growth Strategist at GFT Limited

Job Summary

one of the fastest-growing indigenous startups, that focuses on fitness wear-ables and is highly customer-centric, is recruiting to fill this position.

Responsibilities:

• Develop and implement commercial strategies according to company goals and objectives aiming to accelerate growth.
• Develop a rapport with new clients, set targets for sales, and provide support that continually improves the relationship.
• Prospect for potential new local and international clients and turn this into increased business.
• Visit and meet potential clients by growing, maintaining, and leveraging your people network.
• Present new products and services and enhance existing relationships.
• Develops, implements, executes, monitors, and evaluates strategic marketing plans to achieve the organization’s objectives.
• Oversee product development or monitor trends that indicate new business opportunities.
• Design the brand strategy for the essential brand, with an emphasis on creating brand awareness nationwide in line with the strategic objectives of the company.
• Direct and steer the process of strategy implementation with marketing activity plans to maximize brand awareness and grow market share
• Conduct market research and analysis to create detailed business plans on commercial opportunities (expansion, business development, etc.)
• Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections. Implement national sales programs by developing field sales action plans
• Develop new sales areas and improve sales through various methods. (Offline And Online)
• Research the latest in the business industry and create new opportunities to expand the business.
• Developing strategies to acquire new customers through existing channels such as search engine optimization (SEO) or pay-per-click advertising (PPC), SEM, Social Media, Offline Etc
• Conducting research to find new ways to reach target audiences through social media channels, email campaigns, content creation, etc.
• Creating content such as blog posts, videos, infographics, etc. that are relevant to target audiences and can be easily shared across social media platforms
• Analyzing website data to identify what types of content resonate with visitors, what types of content are ignored, and how frequently visitors are accessing the website
• Creating new content tailored to specific audiences' interests and behaviors in order to prompt engagement and sales with a product or service
• Collaborating with designers and developers and other staff to create high-quality websites, landing pages, flow pages, etc that are appealing to users
• Using data analysis tools to track website performance and identify opportunities for improvement
• Developing strategies for increasing sales conversions of products through strategic partnerships with other companies.

Requirements:

• Interested candidates should possess a Bachelor's Degree, HND, or Master's with 3 - 6 years of experience.
• Background and Skills: Has excellent organizational, digital /growth hacking, and leadership skill
• Have a good knowledge of Online and Offline marketing strategies & campaigns.
• Knowledge of building or having worked with an E-commerce organization would be an advantage.
• Good Knowledge of campaign strategies - good use of social media will be an advantage