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  • Posted: Oct 4, 2021
    Deadline: Oct 20, 2021
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  • Busha is one of Africa’s leading digital asset platforms. We are on a mission to onboard millions of Africans into the crypto economy, and we are building software and services that will enable our users to experience the blockchain-enabled future of finance. Our customers are at the center of everything we do, and we are obsessed with creating a pl...
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    Growth Marketing Manager

    Busha is looking for a dynamic, versatile growth marketer to join our Growth Marketing team. You will develop and implement strategies that drive growth across the entire customer journey, wielding both marketing savvy and technical expertise!

    What you'll do:

    • Develop, test, and iterate on strategies to grow adoption and subscriber revenue growth using a variety of tactics and tools.

    • You’ll need to think about all potential conversion points within the various funnels deeply, considering all channels from email and landing pages to in-app suggestions and notifications.

    • Own and execute your ideas – from crafting the messaging to building campaigns etc.

    • Measure, track and provide detailed reports on the impact of our growth marketing efforts.

    • Analyze customer data and external research to influence our growth strategies and tactics.

    • Working cross-functionally.

    Growth Marketing Manager requirements are:

    • Experience with building data-informed marketing strategies.

    • Writing marketing copy and crafting messaging for campaigns.

    • Building highly targeted campaigns across multiple channels.

    • A/B and multivariate testing methodologies.

    • Web analytics and conversion optimization tools.

    • Working with large data sets.

    • At least 3 - 5 years in a similar position(s).

    • A passion for driving growth and a proven track record within the tech space.

    • Able to clearly communicate goals and progress.

    • Have a hands-on approach to getting things done.

    • Experience with performance marketing campaigns

    Method of Application

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