Group Deputy Director, Sales at Ascentech Services Limited

Job Summary

• We are seeking an experienced Group Deputy Director – Sales to provide strategic and operational leadership across multiple business units and regions within a leading FMCG company.
• The ideal candidate will drive sales growth, market expansion, distribution efficiency, and commercial excellence across a multi-brand portfolio.

Key Responsibilities

• Develop and execute sales strategies to achieve revenue and market share growth.
• Lead direct and indirect sales channels including distributors, retail, exports, and e-commerce.
• Drive effective primary and secondary sales management across regions.
• Monitor market trends, competitor activities, and consumer insights to identify growth opportunities.
• Develop pricing, promotion, and route-to-market strategies.
• Build strong relationships with key clients, distributors, and business partners.
• Collaborate with Marketing and R&D teams on new product launches and category expansion.
• Lead, mentor, and manage sales teams to deliver business targets.
• Develop sales SOPs, incentive plans, and performance management systems.

Requirements

• Bachelor’s Degree in Business Administration, Marketing, Economics, or related field.
• Minimum of 12 years’ sales experience within the FMCG industry, with at least - 5 years in a senior leadership role.
• Strong experience managing multi-brand/product portfolios and large sales teams.
• Excellent leadership, commercial, negotiation, and analytical skills.