Graphics Designer at Food Concepts Plc

Job Purpose

• To create visual concepts to communicate ideas that inspire, inform, or captivate customers.
• To develop the overall layout and production design for advertisements, campaigns, magazines, and corporate reports.

Core Responsibilities and Key Result Areas

• Study design briefs and determine requirements
• Schedule projects and define budget constraints
• Conceptualize visuals based on requirements
• Prepare rough drafts and present ideas
• Develop communications for the brand using required software(s)
• Use the appropriate colors, fonts and layouts for each graphic
• Work with copywriters and creative director to produce final design
• Test graphics across various media
• Amend designs after feedback
• Ensure final graphics and layouts are visually appealing and on-brand
• Collaborating with the team to launch projects.
• Create Exciting creatives for social media campaigns (still images, motion images, videos etc.)

Key Performance Indicators

• Response time
• Time to the first draft
• Alignment to requirement (%)
• Standard Compliance
• Social Engagement Numbers

Knowledge Requirements

• Good knowledge of administrative rules and regulations
• Knowledge of the business and Food industry

Job Specifications
Educational Requirements:

• Degree in Design, Fine Arts or related field is a plus

Professional Requirements:

• A strong portfolio of illustrations or other graphics

Experience Requirements:

• Proven graphic designing experience
• Experience using design software and technologies (such as Photoshop, Corel Draw, Premiere Pro, After Effect)

Decision Expectations:

• Evaluate existing brand visuals and provides improvements to changing organisational priorities and market trends

Working Conditions:

• The jobholder typically works 40 hours per week, Monday to Friday, although this role may involve working overtime if there is workload.

 Contacts and Purpose of Contact
Internal Contacts (most frequent contacts):

• Middle Level Management
• Marketing Management team

Purpose of Contact:

• Exchange or provide information
• Obtain, clarify, and discuss information
• Present, discuss information and problems
• Collaborate, negotiate, and present ideas
• Deal with influence or motivate subordinates
• Promote, justify, or settle highly sensitive matters

External Contacts (most frequent contacts):

• Service Providers/ Vendors