Graphic Designer Associate at The People Practice

Our client, a leading all-in-one fraud and compliance platform for financial institutions and fintech, is looking for a Graphic Designer Associate who will be responsible for creating high-quality graphics and video content for social media, marketing campaigns, and other digital platforms. This role requires a mix of creativity, technical skills, and an understanding of social media trends to ensure our content resonates with our target audience.

Responsibilities

• Design LinkedIn posts, infographics, event banners, and marketing materials.
• Create marketing collateral for webinars, events, and product guides.
• Convert long-form content into engaging social media formats.
• Edit and produce short-form videos for LinkedIn and YouTube.
• Manage the post-production of event recap videos, social media snippets etc.
• Oversee production, scheduling, recording, and editing of video content.
• Stay updated on industry trends, social media best practices, and new digital tools to enhance content creation.
• Manage and organize a library of digital assets for easy retrieval and repurposing.
• Manage the organization\'s LinkedIn presence (content posting & engagement).
• Manage and optimize the organization’s YouTube channel (uploading, tagging, and SEO).
• Track and analyze performance metrics for blog content, newsletters, and social media. 

Qualifications

• Bachelor’s Degree in Graphic Design, Multimedia Arts, Digital Marketing, Communications, or a related field is preferred but not required.
• Minimum of 2-3 years of proven experience in graphic design and video editing.
• Proficiency in design and editing tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects), Canva, CapCut, or similar software.
• Strong understanding of social media platforms and their content requirements.
• Ability to translate brand identity into visually appealing digital content.

Must have skills

• Strong communication and collaboration skills.
• Excellent attention to detail, creativity, and storytelling skills.
• Ability to work under tight deadlines and manage multiple projects simultaneously.