VFD Group is an alternative financial services holding company that creates value by working within Nigeria’s informal financial sector to create innovative products and solutions that are accessible to the everyday Nigerian.
VFD Group was founded by highly skilled professionals with diverse experiences, qualifications and professional backgrounds, ...
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As the General Manager for Products and Marketing, you will play a critical role in driving the growth of our financial products and strengthening our market position. This is a strategic leadership position focused on innovation, excellence in product development, and effective marketing strategies.
Job Details
Develop and execute financial product and marketing strategies, aligning with business objectives.
Foster innovation and excellence within the team.
Oversee financial product portfolios, focusing on banking and investment products.
Conduct market research to identify opportunities and trends.
Develop and execute marketing strategies for product launches and campaigns.
Collaborate with teams to enhance customer engagement through effective campaigns.
Ensure adherence to financial regulations and implement necessary changes proactively.
Lead, mentor, and motivate the Products and Marketing teams.
Analyze financial performance data to refine strategies.
Work with internal and external stakeholders to ensure seamless product launches and industry awareness.
Establish and monitor KPIs for products and marketing performance, implementing continuous improvements.
Requirements
Proven experience in financial product development and marketing leadership roles.
Expertise in developing and executing strategic plans.
Strong analytical skills and proficiency in financial performance analysis.
Demonstrated ability to lead and inspire teams to achieve high performance.
Exceptional knowledge of financial regulations and compliance requirements.
Outstanding collaboration and stakeholder management skills.
Track record of achieving KPIs such as revenue growth, customer satisfaction, and market expansion.
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