Executive Marketer at Petra Micro Finance Bank Ltd (PMFB)

Job Description

• Create awareness of and develop the brand you're marketing
• Communicate with target audiences and build and develop customer relationships
• Help with marketing plans, advertising, direct marketing and campaigns
• Source advertising opportunities and place adverts in the press or on the radio
• Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
• Write and proofread marketing copy for both online and print campaigns
• Produce creative content, including videos and blog posts
• Run social media channels
• Organise and attend events such as conferences, seminars, receptions and exhibitions
• Source and secure sponsorship
• Liaise with designers and printers and organise photo shoots
• Arrange the effective distribution of marketing materials
• Maintain and update customer databases
• Conduct market research, for example using customer questionnaires and focus groups
• Develop relationships with key stakeholders, both internal and external.

Requirements

• Candidates should possess a Bachelor's Degree qualification.