Proten is an international Human Capital Development firm that offers a wide range of Training, Coaching and Consulting services to individuals, small businesses and corporate and governmental organisations. Our client base spreads across Europe and Africa with head offices in London, United Kingdom and Lagos, Nigeria. Human Capital is undoubtedly one of the...
Read more about this company
Our Client is seeking a data-driven and consumer-centric CMI Executive to lead the planning and execution of end-to-end research projects. Reporting to the VP & Head of CMI, you will bridge the gap between raw data and actionable business strategies, ensuring our brand and marketing teams have a deep understanding of consumer behavior and market trends.
Key Responsibilities
Project Leadership: Manage the full research lifecycle: from crafting briefs with brand teams to overseeing fieldwork and final delivery.
Quality Control: Ensure data integrity through rigorous sanity checks on outputs from external research partners.
Consumer Immersion: Uncover deep insights through regular home visits, consumer observations, and retail trade visits.
Stakeholder Management: Coordinate with external agencies for fieldwork, data collection, and operational tasks (POs/Payments).
Strategic Insights: Synthesize qualitative and quantitative data to provide clear, impactful growth recommendations.
Requirements
Experience: 2–3 years in Market Research (Agency or Client-side).
Technical Skills: Hands-on experience with questionnaire design, fieldwork planning, and report writing.
Project Scope: Familiarity with Product Tests, Brand Health Tracking, and U&A (Usage & Attitude) studies.
Competencies: Strong statistical knowledge, ability to multitask in a complex environment, and excellent communication skills
Gmail
Yahoomail