E-commerce Sales Executive at Karferry Limited

Job Summary

• We are seeking a motivated and target-driven E-commerce Sales Executive to drive online sales and promote the company’s products across digital platforms.
• The role involves following up on generated leads, engaging potential customers, converting enquiries into orders, and contributing to overall brand growth.

Key Responsibilities

• Follow up with leads generated from the company’s website, social media, advertisements, and other online channels.
• Contact prospective customers through phone calls, WhatsApp, social media, and other approved platforms.
• Convert leads and online enquiries into confirmed orders and sales.
• Promote and recommend the company’s products based on customers’ needs.
• Respond promptly to product enquiries, pricing questions, and customer requests.
• Follow up consistently with interested customers who have not completed their purchases.
• Promote ongoing offers, discounts, new products, and campaigns to customers.
• Upsell and cross-sell relevant products to increase order value.
• Maintain accurate records of leads, customer interactions, follow-ups, and sales.
• Assist customers throughout the online purchasing process where necessary.
• Follow up on pending orders and coordinate with the relevant teams to ensure smooth order fulfilment.
• Build strong relationships with new and existing customers to encourage repeat purchases and referrals.
• Identify customer objections and provide appropriate solutions to close sales.
• Monitor customer feedback and report common concerns or product requests to management.
• Work with the Marketing team to improve online promotions and sales campaigns.
• Meet and exceed assigned daily, weekly, and monthly sales targets.
• Prepare regular reports on sales activities, lead conversion, and revenue generated.

Key Performance Indicators (KPIs)

• Number of leads contacted.
• Number of follow-ups completed.
• Lead-to-sale conversion rate.
• Daily/weekly/monthly sales.
• Revenue generated.
• Number of orders confirmed.
• Average order value.
• Repeat customer sales.
• Achievement of assigned sales targets.

Requirements

• OND, HND, or Bachelor’s Degree in Marketing, Business Administration, Sales, E-commerce, or a related field.
• 1–3 years’ experience in e-commerce sales, telesales, digital sales, customer service, or a similar role.
• Previous experience selling products through WhatsApp, social media, websites, or other online platforms is an advantage.
• Proven ability to convert leads into paying customers.
• Comfortable making frequent sales calls and conducting customer follow-ups.
• Ability to work with sales targets and performance-based incentives.
• Basic knowledge of e-commerce and online customer purchasing processes.
• Good computer literacy and ability to use digital communication tools.

Key Skills:

• E-commerce Sales.
• Lead Generation & Conversion.
• Telesales.
• Digital Selling.
• Customer Follow-up.
• Sales Negotiation.
• Objection Handling.
• WhatsApp & Social Media Sales.
• Customer Relationship Management.
• Upselling & Cross-selling.
• Product Knowledge.
• Persuasive Communication.
• Target Achievement.
• Time Management.
• Sales Reporting.
• Teamwork.
• Proactive and Results-Oriented.