Digital Strategist at Max.ng

Description

Max Drive, a leading transportation company in Africa and Emerging Markets, seeks a Digital Strategist to join our team. As Digital Strategist, you will play a pivotal role in developing and implementing innovative digital strategies to drive business growth. This is a unique opportunity to join a team of passionate individuals working towards a meaningful mission of making mobility safe, affordable, accessible and sustainable for all. With our proprietary technology and transformative mission, you will be a part of building the largest vehicle subscription and financial services platform in Africa, serving millions across the $250B mobility industry.

Responsibilities

• Develop and lead the implementation of a comprehensive digital strategy to achieve business goals and drive growth.
• Analyze data and trends to inform digital strategy and optimize user experience.
• Create and manage digital marketing and advertising campaigns to increase brand awareness and promote products and services.
• Collaborate with cross-functional teams to develop innovative product offerings and enhance digital customer experience.
• Manage and optimize social media presence and monitor user engagement and sentiment.
• Stay current with emerging digital trends, platforms and technologies to continually evolve Max Drive's digital strategy.
• Ensure digital initiatives align with company values and support our mission of making mobility safe, affordable, accessible and sustainable for all.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 3-5 years of experience in digital strategy, marketing, or a related field.
• Strong analytical and problem-solving skills with a data-driven approach.
• Experience with digital marketing and advertising tools and platforms, such as Google Ads, Facebook Ads, and SEO.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Ability to think creatively and drive innovative digital solutions.
• Passionate about making a real lasting impact on the lives of millions of people.