Digital Sales Specialist at Nicole Sinclair Consulting

Description

The Digital Sales Specialist is a progressive, creative thinker who can conceptualize, execute, and close revenue-producing ideas that connect our advertiser's goals to our multimedia digital properties, including, but not limited to, the station websites, apps, social media, off-site partners, and agency. He/ She will be responsible for creating digital media platforms for marketing agencies and advertising firms with the goal of increasing revenue. As a digital sales specialist, your job duties include performing market research, identifying potential customer groups, and recommending marketing outreach campaigns using digital media.

Responsibilities

• Drive digital revenue growth for the company
• Take revenue share out of the market, and create new digital business  
• Work at a partnership/consultative level as an expert in digital advertising management
• Assist in forecasting revenue, developing and sustaining a business plan 
• Deliver sales presentations 
• Create strong business relationships and develop a sense of team operation members 
• Develop and deliver best practices for digital knowledge among the sales department and clients.
• Produce reporting and other support functions of Interactive.
• Track and measure SEO and Google Analytics metrics and provide reports
• Build an inbound marketing plan
• Oversee management of all digital channels (including updates, design, and user experience 
• Research competitors and provide suggestions for improvement

Competency/Skill/Requirements

• Bachelor’s degree in marketing, communication, or related field
• At least 2 years of digital marketing experience
• Experience in digital selling/buying/creating
• Ability to translate and communicate problems into opportunities.  
• Creativity and nimbleness are essential.
• Promote a winning, positive culture.  Be a team player.
• Presentation experience, excellent written and verbal communication are essential.
• Ability to manage multiple projects manage time wisely, and prioritize projects and people.
• Strong computer skills, proficiency in PowerPoint, Excel, Social media, Graphic Design.
• Some technical skills to work with ad tags, analytics, campaign tools.