Digital Sales Executive at Robeck Locks Ltd

Job Summary / Objective

• The staff will be responsible for generating sales and sales lead using various online and social media channels.

Responsibilities

• Ensure company’s products presence online
• Optimization of company’s products online
• Running daily minimum of 10 post of company’s product on all social media platforms
• Company’s brands online advertisement
• Generating leads and distributing same to sales executives
• Conduct social media audits to ensure best practices are being used
• Coordinate with sales team to create marketing campaigns
• Prepare emails to send out to customers
• Monitor key online marketing metrics to track success
• Create and maintain online listings across e-commerce platforms
• Ensure that the brand message is consistent
• Research competitors’ pricing and products
• Decide on appropriate placement of ads
• Determine what content will reach customers
• Develop projects to create content
• Publish digital marketing content online
• Implement email marketing campaigns
• Measure digital traffic
• Monitor social media and Google Analytics
• Optimize paid advertising campaigns using SEO and other tools
• Report on the growth and analytics of campaigns to stakeholders
• Scale campaigns to maximize ROI
• Monitor project status and budget
• Conduct market research to inform campaigns
• Brainstorm and implement experiments and conversion tests

Key Performance Indicators

• Active company social media handles
• 100% accuracy of timely responses for all online queries and enquires
• 100% achievement on targeted ads running per month
• 10% of revenue increase from online onboarded clients
• 20% increase in customer base every month
• 100% achievement of target lead generation per month
• 100% active follow up on all prospected online clients
• 100% submission of weekly and monthly reports
• Database Management/ Analytics skills
• Use of Physical Internet.

Requirements

• HND / B.Sc in any discipline with a minimum of 2nd Class Honours.
• 3 - 5 years relevant work experience.

Competencies / Skills:
Management / Behavioural Skills:

• Professionalism - Always demonstrates highest level of ethics and compliance with regulations and policies while possessing the right skills and competency for the task
• Accountability -Demonstrates the state of being accountable by holding others accountable and also showing ownership and responsibility for assigned tasks and company property
• Outstanding - Consistently delivers superior results and embodies an exemplary conduct and behaviour
• Efficiency-Always completes assigned tasks in a timely manner in a safe environment compliant with regulatory standards
• Aggressiveness - Vigorously and passionately follows up and follow through to ensure that set objectives are achieved in record time
• Integrity - Maintains high level of probity and will do the right thing at whatever cost
• Discipline - Maintains highest ethical and moral standards while presenting a well groomed professional personal appearance
• Team Work - Commits to the culture of mutual accountability that promotes performance based values, to drive audacious targets in a fair equitable and inclusive work environment
• Result Orientation- fiercely focused on business goals and achieves set targets and tasks in record time
• Strong problem solving skills.