Digital Marketing Specialist at KraksTV

We're a multifaceted entertainment and marketing platform that helps connect brands to new and existing markets through a versatile comedy channel, informative content and a strong online media presence.

We currently seek an experienced individual with a history of successful performance to function as Digital Marketing Specialist at our Lagos office.

Key responsibilities include;

• Developing and implementing digital marketing campaigns
• Creating and managing digital content
• Conducting market research
• Analyzing campaign performance
• Optimizing search engine rankings
• Manage and maintain the organization’s website(s).
• Write and optimize content for the website and social networking accounts
• Track and analyze website traffic flow and provide regular reports.
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion.
• Continually work on the Search Engine Optimization of the website(s).
• Fix any errors or bugs in online content.
• Edit and post videos, podcasts and audio content to online sites.
• Arrange webinars and webcasts.
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments.
• Attend product launches and networking events.