Digital Marketing Specialist at Ascentech Services Limited

Industry: Vocational Educational Institution

Job Description

• On behalf of our client, we are seeking to recruit a Digital Marketing Specialist with experience handling digital marketing roles for start-ups/brands.
• The person would work with our copy-writing, design and PR team.

Responsibilities

• Design the digital strategy for the brand to fulfill the business goals. This would include the communication objectives, the channels to be used, budgets, defining of the digital assets and seem less integration to the same.
• Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
• Manage end-to-end digital projects
• Establish our web presence to boost brand awareness
• Maintain a strong online company voice through social media
• Liaise with Marketing, Sales and Product development teams to ensure brand consistency
• Suggest and implement direct marketing methods to increase profitability
• Monitor ROI and KPIs
• Stay up-to-date with digital media developments
• Coordinate with the other marketing team for the content and deliver the same on the various channels.
• Look up at the analytics and fine-tune the execution on a regular basis.
• Ensure the delivery of the business goals targets.
• Supervise the changes in digital assets
• Supervise the Customer, lead data and ensure the same is used judiciously.

Requirements

• Preferably a Business or a Commerce Graduate (Bachelor's Degree)
• 3 - 4 years hands-on experience of digital marketing in a or vocational educational institution or manufacturing industry
• Should have undergone digital marketing courses.
• Extremely analytical.