Digital Marketing Officer at Hyride

Job Description

We are seeking to hire a highly skilled and motivated Digital Marketer to join our team who will:

• Develop and implement effective digital marketing strategies to drive brand awareness, increase website traffic, and generate leads for our organization.
• Develop and execute digital marketing campaigns across various channels, including social media, email marketing, search engine optimization (SEO), and pay-per-click (PPC) advertising.
• Create engaging and compelling content for digital platforms, including website, blog, social media, and email newsletters.
• Monitor and analyze website and social media analytics to identify trends and insights, and optimize campaigns accordingly.
• Manage and optimize SEO strategies to improve organic search rankings and drive targeted traffic to the website.
• Plan and execute social media campaigns to increase brand visibility, engagement, and follower growth.
• Collaborate with the design team to create visually appealing and impactful digital assets, such as graphics, videos, and infographics.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices, and implement innovative strategies to achieve business objectives.
• Track and report on key performance indicators (KPIs) to measure the success of digital marketing initiatives.
• Collaborate with cross-functional teams, including sales, product, and creative, to align digital marketing efforts with overall business goals.