Digital Marketing Manager at DynamicPlus Advisory

Job Summary

• We are seeking an experienced and results-driven Digital Marketing Manager to lead and execute our digital marketing strategies.
• The ideal candidate will be responsible for driving online visibility, lead generation, customer engagement, and revenue growth through effective digital marketing campaigns.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies aligned with business objectives.
• Manage and optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms.
• Plan and execute SEO, SEM, email marketing, and content marketing initiatives.
• Monitor and analyze campaign performance, providing actionable insights and recommendations.
• Manage the company's website and ensure optimal user experience and conversion rates.
• Create and oversee digital content strategies to increase brand awareness and engagement.
• Track marketing budgets and ensure efficient allocation of resources.
• Conduct market research and competitor analysis to identify growth opportunities.
• Collaborate with internal teams to ensure consistent brand messaging across all channels.

Requirements

• Bachelor's or Master's Degree in Marketing, Mass Communication, Business Administration, or a related field.
• Professional marketing certifications will be an added advantage.
• Minimum of 3 years' experience in a similar Digital Marketing role.
• Proven experience managing successful digital marketing campaigns.
• Strong knowledge of Google Analytics, Google Ads, SEO, SEM, and social media advertising.
• Excellent communication, analytical, and project management skills.
• Ability to interpret data and make data-driven decisions.

Skills Required:

• Digital Marketing Strategy
• Google Ads & Analytics
• SEO & SEM
• Social Media Marketing
• Content Marketing
• Email Marketing
• Data Analysis & Reporting
• Lead Generation
• Budget Management
• Marketing Automation Tools.