Digital Marketing Manager at Ascentech Services Limited

Job Description

• Our client is seeking a highly creative and driven digital marketing manager to join their growing team. In this role, you will be responsible for developing and executing marketing campaigns across a variety of channels, including email, social media, and content marketing.

Key Responsibilities

• Develop and execute marketing campaigns across various channels, including email, social media, and content marketing
• Analyze campaign performance and provide regular reporting to the management.
• Development of marketing strategy and planning.
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Decide on appropriate placement of ads.
• Measure digital traffic and report to stakeholders.
• Optimize paid advertising campaigns using SEO and other tools.
• Report on the growth and analytics of campaigns to stakeholders.
• Scale campaigns to maximize ROI.

Requirements

• B.Sc / HND in any related course.
• 4+ years of experience in marketing, digital marketing, and social media management.
• Strong writing and communication skills
• Ability to work independently and manage multiple projects and accounts concurrently
• Extensive knowledge in content distribution and proven records of content distribution
• Extensive knowledge of content monetization across all digital and streaming platforms.
• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
• Knowledge in youtube SEO and google ad's SEO
• Must have experience in the media and entertainment industry with proven records of success on content marketing on youtube, google ads and social media marketing.