Digital Marketing Manager at 3rdFloor Digital

Job Responsibilities

• Meeting and liaising with clients to discuss and identify their digital requirements.
• Working with colleagues to develop a digital plan/proposal that meets the client’s brief and budget.
• Research and write clear, engaging, original copy, develop creative content, ideas and concepts, often in partnership with the creative team as it relates to the client’s brief. Participate in the presentation of ideas to colleagues and clients.
• Familiarizing with clients’ products and services, the target audience and their competitors’ activities.
• Amending, revising or redeveloping copy or campaigns in response to feedback from the creative and account team or clients.
• Keeping up to date with popular culture and digital/social media trends through research.
• Work with the team to formulate strategic direction for the client and to resolve strategy-related issues.
• Presenting creative work to clients for review or modification and deliver ideas and final output to clients for approval.
• Monitor, analyse and interpret the effectiveness of campaigns, review and present client’s report.
• Manage campaign cost in relation to the agreed budget with client.