Digital Marketing Lead at Compugeen

Ref No: 1101
Location: Lekki, Lagos

Job Description

• In this position, the successful candidate will be responsible for all aspects of our marketing operations.
• His/her central goal is to help grow the brand’s influence while also increasing brand loyalty and awareness and generating sales.
• Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks
• Our ideal candidate is someone with experience in marketing and social media management.
• In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills

Job Duties / Responsibilities / Accountabilities

• Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Preparing accurate reports on our marketing campaign’s overall performance
• Identifying the latest trends and technologies affecting our industry.
• Evaluating important metrics that affect our website traffic, service quotas, and target audience.
• Working with your team to brainstorm new and innovative growth strategies.
• Overseeing and managing all contests, giveaways, and other digital projects.

Experience / Requirements

• Bachelor’s Degree in Marketing or relevant field.
• A minimum of 5 years experience in a digital marketing or advertising position.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• A solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.