Digital Marketing Expert at UpperMark Solutions Limited

Location: Surulere, Lagos

Duties / Requirements

• Interested candidates should possess an OND, HND, Degree or Master's Degree qualification with 3 - 10 years work experience.
• Assist the team in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors Requirements
• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Expertise in Image editing software, videography and photography will be of advantage.

Salary
NGN50,000 - NGN70,000 / month.