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  • Posted: Dec 30, 2020
    Deadline: Not specified
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    FBT Academy is a strategic trading and investment education company with over six years of experience trading in the financial markets. Harnessing the financial markets remains a feat most consider to be a herculean task
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    Digital Marketing Associate (Remote)

    As part of the Digital Marketing team, you'll play a key role in expanding our online/digital/social media presence and overall marketing strategy.
    This is a “remote” position so you will need an ability to work independently.

    Main responsibilities:

    • Assisting with successful marketing campaigns
    • Collecting and analyzing data to refine campaigns
    • Developing growth strategies in partnership with the head of marketing
    • Monitor digital channel performances and produce reports and recommendations for areas of improvement.
    • Ensure the brand reputation is enhanced in all digital activity and the tone of voice/style is applied consistently across all activity.
    • Working closely with the Head of Marketing to deliver and coordinate marketing campaigns around events, podcasts, videos, blogs and PR
    • Developing copy, imagery and other content for social media and communication campaigns
    • Our ideal candidate will have a proven ability to drive traffic and optimise conversions using a mix of paid and organic tactics.

    Skills required:

    • Proven 1 - 3 years of work experience as a Digital Marketer or similar role.
    • On-site and off-site SEO, specifically a strong understanding of content-driven knowledge businesses and how to promote that both on and off-site
    • Research, data and analysis skills
    • Knowledge of traditional and digital marketing tools.
    • Success in applying metrics from tools like SEM Rush, Google Analytics, Mixpanel, Hotjar/fullstory, Google Trends, Google Optimise, and Google Search Console
    • Experience with the different Social media channels
    • Proven track record in analysing the customer journey through sales funnels to increase conversion
    • Natural ability to create and curate compelling content
    • Experience of scaling performance marketing for a fast growth business or startups

    Nice to have:

    • Produce content to help achieve SEO rankings and improve organic growth and conversions.
    • Can use Photoshop or illustrator and effectively edit images, graphics and videos for social and marketing

    Method of Application

    Interested and qualified candidates should forward their CV to: info@financebridgeacademy.com using the position as subject of email.

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