Digital Marketer at Tempkers Limited

Job Summary

• We are seeking a creative and result-driven Digital Marketer to drive online visibility, lead generation, and customer engagement for our HR consulting firm.
• The ideal candidate will develop and execute digital campaigns, manage online platforms, create engaging content, and optimize marketing strategies to increase brand awareness, generate qualified leads, and support business growth.

Responsibilities
Digital Marketing Strategy:

• Develop and implement digital marketing strategies to promote the company’s HR and consulting services
• Plan and execute online campaigns to generate leads and increase conversions
• Optimize digital channels to improve visibility, engagement, and ROI

Social Media Management:

• Manage and grow the company’s social media platforms (LinkedIn, Instagram, Facebook, X, etc.)
• Create and schedule engaging posts, campaigns, and promotional content
• Monitor audience engagement and respond to inquiries professionally

Content Creation & Branding

• Create compelling marketing content including graphics, captions, blog posts, newsletters, and promotional materials
• Ensure consistent brand messaging across all digital platforms
• Support brand awareness and online reputation management initiatives

Email & Performance Marketing:

• Develop and manage email marketing campaigns
• Run paid advertising campaigns on Google, Meta, LinkedIn, and other platforms
• Track campaign performance using analytics tools and generate performance reports

Lead Generation & Conversion:

• Generate quality leads through digital campaigns and online engagement
• Support the business development team in nurturing and converting prospects
• Improve customer acquisition strategies through data-driven insights

Website & SEO Management:

• Assist in managing and updating the company website
• Optimize website content for SEO and improved search rankings
• Monitor website traffic and user behavior to improve performance

Market Research & Analytics

• Conduct market research to identify trends, competitor activities, and customer behavior
• Analyze campaign data and provide recommendations for improvement
• Stay updated on emerging digital marketing trends and tools

Collaboration:

• Work closely with HR consultants and internal teams to align marketing activities with business goals
• Support promotional events, webinars, and online campaigns

Requirements

• Bachelor’s degree in Marketing, Mass Communication, Business Administration, or a related field
• Proven experience in digital marketing, social media management, or online brand promotion
• Experience in marketing HR services, consulting services, or tech-related services is an added advantage

Skills & Competencies:

• Strong understanding of digital marketing strategies and tools
• Social media management and content creation skills
• Knowledge of SEO, Google Ads, and email marketing
• Graphic design skills using Canva, Adobe Creative Suite, or similar tools
• Excellent communication and copywriting skills
• Data analysis and campaign reporting skills
• Creative thinking and problem-solving ability
• Result-driven and target-oriented mindset
• Ability to work independently and collaboratively
• Proficiency in Microsoft Office and digital marketing tools.