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Abodes Lagos is a leading property website in Nigeria with property listings for sale, rent and lease.
Job description for Digital marketer / Social Media Manager
Job brief
We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company’s image in a cohesive way to achieve our marketing goals.
As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
Please note this job description below is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
Responsibilities
- Perform research on current benchmark trends and audience preferences.
- Design and implement social media strategy to align with business goals.
- Set specific objectives and report on ROI.
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news).
- Monitor SEO and web traffic metrics.
- Manage the cloud storage
- Website Back end Management; Upload properties pictures on the website; Monitor and manage sales online.
- Collaborate with other teams, like graphics designer to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Identify and engage bloggers, influencers and others that can continuously drive new customers to the brand.
- Manages company social media channels including Facebook, LinkedIn, Twitter and other relevant platforms.
- Oversee social media accounts’ design (e.g. Facebook, instagram, linkedin timeline cover, profile pictures and blog layout)
- Engages in social media presence creation on new and emerging social media platforms
- Work with internal teams to produce amazing social media content that continuously drives customer activity and purchasing.
- Is willing to take on graphic design projects to enhance the social media creative and content process.
- Looks at social media content and feedback to learn how we can continuously improve.
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
- Availability, position may require on-call activity after regular office hours
Requirements
- Good to have Social Media Manager skills:
- Proven work experience as a Social media manager
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
- Minimum of OND from any reputable institution
- Even though the job is mostly remote, we would like if He/She resides around Yaba axis
In your cover letter state how they can use their digital marketing / social media management skills to increase Company Sales;