Digital Marketer at Owens and Xley

Job Responsibilities

• Create content pillars to help with building overall social media strategies.
• Work with the creative director as well as the sales/ customer service executive to create marketing strategies for the brand.
• Curate trendy and relatable content to go on allOdioMimonet’ssocial media platforms.
• Work with the designer and sales/ customer service executive to create monthly content calendars.
• Plan and coordinate photoshoots, take pictures of people/outfits, and edit them.
• Create, edit and post video content on all social media platforms e.g. reels, Instagram stories, etc.
• Prepare monthly newsletters, broadcast messages, and create content for email marketing.
• Develop, execute and manage digital marketing campaigns.
• Manage and run ads on Instagram.
• Coordinate online advertising, regularly review and amend keywords to optimize performance.
• Manage the company website, track the website traffic flow, and provide internal reports on website activities to be reviewed monthly.
• Upload images and videos on all social media platforms.
• Respond to inquiries and orders on Instagram, Twitter/other approved social media platforms.
• Record and communicate inquiries, order details, and feedback on Instagram to the sales/ customer service executive to be processed or resolved.
• Stay abreast of the latest trends in online marketing.
• Perform all other tasks as assigned.

Qualifications

• Interested candidates should possess a Bachelor's Degree with 3-5 years experience.