Digital Marketer/Content Curator at Peridot Forte Solutions Consulting

Our Client in the Fast-Moving Consumer Goods (FMCG) Industry requires a Digital Marketer/Content Curator to join their team.

Responsibilities

• Creation of all creatives for online and offline uses. (Fliers, rollup banners, and other digital prints)
• Integrate all marketing channels including SMS marketing and email marketing
• Manage website analytics, landing pages, and call-to-action
• Manage all social media strategies and oversee all social media accounts.
• Run digital campaigns on multiple social mediums to grow revenue, drive traction and generate leads using displays and videos
• Monitor SEO and user engagement and suggest content optimization and analyses customer insights
• Measure the success of every social media campaign
• Managing the budget for advertising and promotional items

Requirements

• First degree in Mass Communication, Advertising Media or any other related field with 2 years’ work experience as a digital marketer in FMCG Industry.
• Manage website analytics, landing pages, and call-to-action
• Capable of identifying, attracting, and engaging target audiences
• Excellent copywriting skills
• Proven ability to build social media communities
• Deep knowledge of all social media algorithms
• Up-to-date knowledge of digital marketing trends/developments
• Creative in devising informative, engaging, and motivational digital campaigns.
• Experience with leading and managing social media marketing campaigns
• Knowledge of email newsletters, push notifications, SMS marketing and display advertising campaigns
• Ability to use SEO, SEM, and marketing databases for promotional purposes
• Understanding of landing pages optimization, user funnels and A/B testing
• Proficiency in using website analytics tools, ad serving tools and marketing software