Copywriter at Delyork Creative Academy (DCA)

Key Responsibilities

• Create compelling and original content for online and offline channels including blogs, landing pages, advertisements, brochures, and social media.
• Work with the marketing team to plan and execute content strategies that support organizational objectives.
• Conduct high-quality research and interviews
• Improve the quality and efficacy of your content on a consistent basis by keeping up with industry developments, best practices, and new platforms.
• Strive for accuracy and relevance by doing in-depth research on industry-related subjects.
• Write thought leadership pieces, articles, and blogs that engage and enlighten your audience.
• Proofread and edit the text to remove errors and improve readability and flow.
• Use search engine optimization (SEO) to boost your website's organic search ranks and traffic.
• Work closely with the team's designers, marketers, and other employees to maintain consistent branding and messages.

Qualifications

• Minimum educational qualification of Bachelor's Degree in Marketing, English, Journalism or any other related field
• Proven experience (minimum of 3 years)as a copywriter or related role, with a portfolio of work that demonstrates the ability to create engaging and effective copy across various media.
• Strong understanding of marketing and advertising principles and the ability to apply them to copywriting.
• Experience with SEO.