Content Writer at Vendease

About Role

We are looking to hire a dedicated content writer to create content for blogs, articles, product descriptions, social media, and the company website. The content writer's responsibilities include evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company blog by pitching articles to various third-party platforms. You should also be able to follow editorial guidelines when creating content.

To be successful as a content writer, you should keep abreast of the latest SEO techniques. Ultimately, a top-performing Content Writer should be able to contribute to the development of strategies that will increase reader engagement.

What You’ll do

• Develop weekly content in the forms of articles newsletters and blogposts, in line with approved content strategy. A minimum of 10 per week.

• Write copy, articles and stories that rightly position and promote the Vendease brand.

• Organise writing schedules to complete drafts of content or finished projects within deadlines

• Utilise industry best practices and familiarity with the organisation's mission to inspire ideas and content

• Communicate and cooperate with a writing team, including a content manager, editors, and web publishers

• Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials

• Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs

• Monitor and analyse the performance of key performance indicators (KPIs) to offer suggestions for improvement

• Use search engine optimisation (SEO) strategies in writing to maximise the online visibility of a website in search results

Requirements

• +2 years of experience in content development and/or copywriting.

• Proven expertise in brand storytelling and content strategy preferably in hospitality or lifestyle.

• Excellent command of English Language and a knack for wittiness in line with trending slangs.

• Excellent time management, communication and project management skills.

• Minimum of HND in any discipline, preferably in Arts and Humanities.