Content Marketing Executive at Fadac Resources

Our client is Nigeria’s leading provider of relief products and solutions to local and international organizations engaged in development work, emergency interventions and crisis management. They are currently in need of a CONTENT MARKETING EXECUTIVE.Job Location: Gbagada, LagosJob Responsibilities:

• Design, build and maintain our online community across all platforms including Tiktok,
• Instagram, Facebook, Twitter, YouTube and LinkedIn.
• Write clear and error-free content for social media pages, blog posts, newsletters and press releases that reflects the company’s voice that converts as many followers as possible into loyal customers.
• Develop and implement video marketing strategy for Tiktok, YouTube and Instagram involving industry professionals and other relevant stakeholders.
• Interpret creative direction and propose engaging copy concepts and implement projects once they are approved.
• Collaborate with the marketing team to brainstorm and develop a variety of marketing campaign collaterals and CTAs based on audience preference.
• Create written pieces that are sharp, memorable, and effective at prompting readers to engage with it.
• Perform research on current benchmark trends and audience preferences to inform your monthly concepts.
• Design and implement social media strategy to align with business goals.
• Remain abreast of changes to all pertinent social media applications.
• Monitoring user engagement and escalate immediately when there are issues for quick resolve.
• Engage and network with stakeholders and Industry professionals to build brand reputation.
• Track and report the performance metric of all social media campaigns, including Influencer campaigns, social media contests, etc. (Including impressions, profile visits, reach, likes shares).

Job Requirements:

• B.Sc in English, Communications, Marketing, Arts or any related field
• At least 2 years of experience in copywriting and managing social media accounts.
• Good video editing skills and familiarity with tools like In-stories, Mojo, In-shot etc.
• Solid knowledge of SEO, keyword research and analytics tools (e.g. Google Analytics)
• Good content marketing skills
• Social Media Savvy