Content Creator/Social Media Manager at Auldon Limited

About The Role

• Auldon Toys is looking for a creative, proactive, and results-driven Content Creator & Social Media Manager to join our team. The ideal candidate will be responsible for creating engaging content that showcases our products, store experiences, campaigns, and brand story, while also managing and growing our social media platforms. We are looking for someone who understands social media trends, knows how to create content that connects with an audience, and can turn ideas into engaging videos, photos, captions, and campaigns.

Key Responsibilities

• Develop and execute a consistent social media content strategy across Instagram, TikTok, Facebook, and other relevant platforms.
• Create engaging short-form/long-form video content, product videos, reels, stories, photos, and other visual content.
• Plan and maintain a monthly content calendar aligned with marketing and business objectives.
• Create content that promotes Auldon Toys' products, promotions, events, partnerships, and in-store experiences.
• Coordinate and conduct product shoots and video shoots when required.
• Write engaging captions, social media copy, and promotional content.
• Stay updated on social media trends, viral content formats, sounds, and emerging platform features.
• Manage the day-to-day posting and scheduling of content across social media platforms.
• Monitor social media engagement, audience growth, reach, and content performance.
• Analyze social media insights and provide regular reports and recommendations for improvement.
• Engage with the online community and respond appropriately to comments, messages, and relevant interactions.
• Work closely with the E-Commerce, Sales, and Marketing teams to develop content that supports business and sales objectives.
• Support the execution of social media campaigns, promotions, and special events.
• Identify opportunities to improve brand visibility, engagement, and community growth.
• Maintain consistency in Auldon Toys' brand voice, visual identity, and overall online presence.

Requirements

• 1–3 years of experience in content creation, social media management, digital marketing, or a related role.
• Proven experience creating engaging social media content, particularly short-form videos.
• Strong understanding of Instagram, TikTok, Facebook, and other major social media platforms.
• Good knowledge of current social media trends and content formats.
• Excellent photography and videography skills using a smartphone or camera.
• Ability to edit videos using tools such as CapCut, Adobe Premiere Pro, Canva, or similar platforms.
• Strong copywriting and communication skills.
• Creative mindset with strong attention to detail.
• Ability to work independently, meet deadlines, and manage multiple content projects.
• Strong organizational and planning skills.
• Ability to analyze social media performance and use insights to improve content strategy.
• A portfolio or examples of previous content/social media work is required.

Preferred Qualities

• Energetic, creative, and comfortable being around children and family-focused environments.
• Comfortable appearing on camera when required.
• Strong understanding of trends and what makes content shareable.
• Passionate about social media, storytelling, and building online communities.
• Experience working with retail, lifestyle, entertainment, toys, kids, or consumer brands is an advantage.